Product leadership. Hands-on building.

AI Product Builder

Businesses receive guidance on what to build, support turning ideas into working products, and the leadership needed to move forward.

Through Color Culture, product consulting, fractional leadership, and AI-assisted development bring together GTM strategy, UX/UI design, and enterprise digital delivery.

AI Product Builder
The Craft

Experienced in leading. Equipped to build.

Connected TV Login User Flows

Chris Hrynczyszyn is the founder of Color Culture and a former VP of Product Management at CBS Sports Digital, with more than 20 years of experience across digital products, design, and technology.

His background spans large product organizations and independent ventures. That means he can work with your leadership team on priorities, collaborate with designers and engineers, or build a prototype that makes an idea tangible.

Where do you need to move forward?

Your roadmap is crowded, priorities keep changing, or your team needs experienced product leadership.

Get clarity on what matters, align stakeholders, and connect the team’s work to business goals.

Give your product team direction


You have a product idea, a customer problem, or a manual workflow worth improving.

Combine product discovery, design, & AI-assisted development to build prototypes, digital experiences, & business tools with a clear plan for testing and GTM.

Turn an idea into something people can use


Improve how customers experience your brand

Your brand, website, or product experience no longer reflects the quality of what you offer.

Connect positioning, visual identity, and user experience so customers can understand your value and take the next step.

Take Action

Three overlapping orange circles with black outlines to denote brainstorming and idea framework synergies.
Product Strategy & Operating Models

Define vision, key results, and team structure that connect business outcomes to product delivery.

Value Outcome
Clarity, measurable progress, faster execution.

Visual identity system with a circular pattern, featuring blue, red, and green colors in a grid layout.
Design Standards & User Experience Velocity

Build scalable design foundations that align brand and engineering for consistent user experiences.

Value Outcome
Consistency, speed, creative scalability.

A hexagonal radar chart with concentric layers in shades of blue, purple, and white, on a light background to convey alignment and targeting for consumers.
Applied Artificial Intelligence & Automation

Identify and integrate practical AI workflows that create measurable efficiency and insight.

Value Outcome
Productivity, innovation, cost reduction.

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VIBE CODING & DIGITAL ACCELERATION

Launch and test new ideas faster using modern low-code platforms and prototyping tools.

Value Outcome
Faster time-to-market, reduced overhead.

Methodology

Discover & Define Clarity

1

Uncover the business problem and audience need

Uncover the business problem, audience needs, and the desired outcomes before making anything tangible.

Shape experience in Design

2

Design experiences

Translate insights into human-centered experiences that balance creativity and business impact.

Launch with Precision

3

launch with precision

Execute with speed and accountability, turning design into working, measurable experiences.

Evolve (Optimize & Scale)

4

Evolve with AI and leverage data

Use data, AI, and feedback to continuously improve and grow.

BRANDING, PRODUCTION DESIGN, & LAUNCH STRATEGY

Pops Pint Podcast

Creative venture to enter the audio space and learn about podcast technology. We are in the generation of makers and it was due time to become an audio production expert. We wanted to keep the content light, easy, and a space that was underserved. Low and behold, “fatherhood” was a topic drastically underserved in the podcast market. We created a space to be real, vent, drink a beer, and learn about how other dads are being superheroes.

MOBILE APP DESIGN AND DEVELOPMENT

Blanco App

We have been busy learning Flutter and leveraging FlutterFlow over the last year. Flutter is an open source framework by Google for building beautiful, natively compiled, multi-platform applications from a single codebase. FlutterFlow is a low code development platform that leverages the Flutter open source framework. That means iOS and Android apps developed in one build reducing costs, labor, and time 🤞. Blanco is a white noise app for bedtime that will eventually hook up to Alexa and Google Assistant. One subject matter expert can now do what a team of 3 iOS engineers, 3 Android engineers, 1 backend engineer, and 1 designer could get completed back in 2019.

Cartoon astronaut sleeping on a crescent moon adorned with spots, with a shadow below, in a space-themed illustration.